Sabiye Knudsen

selected work

Hello, welcome to my online portfolio.
Since graduating with a BA from Central Saint Martins in 2006, I have worked for small design and photography studios.

I currently live in london where i work for the Topshop in-house design team. I've created design for window displays, flyers, invitations, in-store materials, promotional graphic packages and print packages for large and small store openings in UK and abroad.

I have six years experience in visual communication and believe that design should engage, attract and evoke people by communicating in a simple, clear, innovative and original way. I see design as an important tool to create debate and to inspire people.

Please feel free to get in touch for further information about me or my work.

2003 — 2006
Cental Saint Martins
BA (Hons) Graphic Design

2002 — 2003
CPH Polytechnical School, Denmark
Foundation in Art and Design

2001
The Drawing School, Denmark
Studies in drawing, painting,
sculpture and idea development

2000
Holbaek School of Art & Design
Studies in design, photography
and sculpture

mail@sabiyeknudsen.com
+44 (0)79 0664 2883

Photography by
Andy Atkinson

Playful Calendar
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2010 self initiated
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Box with 59 pieces (12 months) + an instruction/idea manual
of how to assemble the calendar in several different ways.
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designed to engage people in a fun and playful way

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Kate Moss SS10
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2010 Topshop
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Graphic package to launch the new collection
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*Fashion film directed by Nick Knight at Showstudio.com
still from the film is used with the graphics shown here:
flyer 310 x 290mm (fold out), easels and window vinyl.

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Snellybags - ongoing project
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2008 self initiated
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Screen printed bags,
packaging and labelling.
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Shown here: Pink (beach bag)
and glow-in-the dark (music bag).

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NY Store opening
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2009 Topshop
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Flyposters, flyers and type designed
to promote the student discount message
as part of the new store opening campaign.

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Unique Autumn/Winter
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2010 Topshop
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Lookbook produced for Unique's AW10 campaign.
designed to reflect the theme "out in the wild".
Elastic bound, papers lightly glued to the spine
in order to take apart if desired.

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Giftcards
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2009 Topshop
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3 paper wallet designs + giftcard.
linked together by colour and pattern.
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Created with the idea of giving the wallets function and value
by adding playful elements to the design (form and size).

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Knightsbridge, Singapore
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2010 Topshop/Topman
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Graphic designed for the store opening;
flyer, bag, booklet and instore materials.

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Ullerup Market
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2009 Self initiated
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Wanted to make people aware of my most
beloved market, 40 min from the city centre.
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Selection of flyers with brick-a-brack
items inside - donated by the vendors.

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Creating curiosity and rasing
peoples awareness by the use
of flyposters.

Unique Autumn/Winter
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2008 Topshop
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Lookbook designed to reflect the mood of the AW collection.
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Type debossed on the front and back cover.
GFSmith Pristine White full-out, size 110x145mm

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McCarren Pool event,
Williamsburg NY
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2008 Topshop
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Flyers and tank tops giveaways
at the pool party event.

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Vogue Fashion Night Out
Oxford Circus and NY store.
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2010 Topshop
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Flyer, instore graphic and window vinyl
designed for a marketing event.

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Crumpet Autumn/Winter
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2011
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Lookbook proposal -
A different design was selected for print.

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Lone Sigurdsson
Fashion Sculpture.
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Ongoing
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Website design.

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